
Finding the right coffee roast shouldn’t be a guessing game. Whether you’re new to fresh-roasted coffee or a longtime fan, knowing what roast level matches your taste can make every cup more enjoyable. At Cherry Blend, we keep things simple so you can discover your favorite without confusion.
Light Roast: Bright, Fruity, and Floral
Light roasts preserve more of the bean’s natural character. Expect notes like lemon, blueberry, or jasmine, especially from origins like Ethiopia Yirgacheffe.
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Best for: Drinkers who want a lively, refreshing cup.
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Brewing tip: Try a pour-over to bring out the clean, bright flavors.
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Your Benefit: A coffee that wakes up your palate with fresh, fruit-forward notes.

Medium Roast: Balanced and Smooth
Medium roasts strike the middle ground—still flavorful, but with more body. Costa Rica and Colombia shine here, offering hints of caramel, nuts, honey, or mild fruit.
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Best for: Everyday drinkers who want balance in every cup.
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Brewing tip: Works well in drip machines, pour-over, or French press.
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Your Benefit: A versatile choice that pleases almost every taste.

Dark Roast: Bold, Rich, and Chocolatey
Dark roasts bring out the heavier side of the bean. Expect chocolate, nut, or smoky tones from origins like Brazil or our signature dark blends.
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Best for: Coffee lovers who prefer a bold, comforting cup.
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Brewing tip: French press or espresso-style brewing highlights the depth.
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Your Benefit: A rich, satisfying cup without bitterness.
Special Blends & Earthy Origins: Complex and Unique
Some flavors emerge when origins are combined—or when grown in distinctive climates. Our Tanzania–El Salvador Smooth Chocolate Blend pairs fruity brightness with chocolate depth, while Papua New Guinea offers an earthy, volcanic complexity found nowhere else.
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Best for: Coffee explorers who like variety and surprise.
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Brewing tip: Experiment with both drip and pour-over to see how flavors unfold.
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Your Benefit: A custom experience crafted for curiosity and indulgence.

Decaf That Tastes Like Coffee
If you want all the flavor without the caffeine, our Swiss Water Process Decaf is roasted chemical-free. It delivers the same rich, natural notes as our regular roasts—no harsh solvents, just clean coffee.
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Your Benefit: A safe, full-flavored option that fits your lifestyle.

How to Find Your Roast
Not sure where to start? Try these three steps:
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Try a sampler box. Our 14-bag box lets you brew a half pot of each roast.
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Notice the notes. Write down what stands out—fruit, nut, chocolate, citrus.
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Match your mood. Light for mornings, medium for all-day sipping, dark for cozy evenings.
Your Benefit: Confidence in choosing coffee that fits your personal taste.
Why It Matters
Coffee isn’t one-size-fits-all. By understanding roast levels, you can move beyond “just coffee” to a brew that truly fits you. At Cherry Blend, our goal is to make that discovery simple, enjoyable, and consistent every time.
Taste It for Yourself
Skip the guessing. Find your perfect roast with Cherry Blend’s fresh, handcrafted coffees.